26 January 2010

Beauty by SM Launch - Bigger, Better!

Bigger beauty hall in SM Makati

Enhanced by spacious aisles, new and exclusive brands, and expert service, the brand new beauty section of SM Department Store in Makati is now bigger, better, and even more beautiful.

SM Makati’s brand new beauty hall boasts of 1,390 square meters of 7,000 unique products, 72 fragrance brands, 36 cosmetic brands, and 52 skin care brands, and 16 exclusive brands including Tri-Aktiline, Clinelle, Colorescience, 4U2, Ardell, Kiss, Beauty Credits, and Ianti.

Last January 22, 2010, the beauty section of SM Makati was awash with activity as Beauty by SM was officially introduced to VIP’s, partners, beauty professionals, media guests, and VIP’s. These includes celebrities like Tim Yap and model Karen Pamintuan who were the hosts of the evening.

Guests and shoppers were also inspired with the fashion show that featured clothes found in the department store and makeup that can be tried out at the Beauty Hall.

makeover station

The event was the perfect time to get free makeovers, try out hair products such as hair curlers and straighteners, and get to know more about the latest beauty products.

SM's new beauty hall will continue to serve its customers in a much bigger and more beautiful way. Visit and try out their new offerings for yourself! Personally, I cannot wait for the Beauty by SM sale *fingers crossed*