26 March 2009

Style Scene: Adidas by Stella McCartney Launch

Last night at the Rockwell Powerplant Mall, shoppers were intrigued at what was happening behind the Adidas shop. Little did they know that inside were models, fashion editors, celebrities, and other important guests preparing for the ultimate unveiling of the Adidas Stella McCartney Collection.

Upon my first look at the pieces, they all seem futuristic and fun while maintaining comfort and style. Some of the pieces are also inspired by lingerie especially the tennis wear for women.

Personal picks from the Stella McCartney inventory at the Adidas Powerplant Mall

Picks from the Adidas Stella McCartney look book - I love the puffy jacket that seems to belong to someone from the future. It reminds me of stylish aliens strutting down from a UFO.

If you don't know it yet, lingerie synergized with clothes are becoming a hot trend on the runways.

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Adidas also presented their official endorser for the Stella McCartney collection - Iza Calzado. Congratulations to Adidas Philippines for one successful night, everyone had a great time :)